{"title":"Paul Mitchell","description":"\u003cp class=\"MsoNormal\"\u003eFor over 40 years,\u003cstrong\u003e Paul Mitchell has stood as an icon in the professional hair care industry,\u003c\/strong\u003e trusted by salon stylists, beauty experts, and consumers around the world. As one of the most recognised names in hair care, Paul Mitchell® continues to lead the industry with its commitment to performance and sustainability. The Paul Mitchell brand was built on the belief that professional-quality hair care should deliver visible results while supporting the greater good.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eThese products are developed with salon expertise and backed by years of research to ensure that every product performs exactly as promised. Their formulas combine high-performance ingredients with innovative technology to deliver salon-quality results at home.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eBeyond exceptional hair care, \u003cb\u003ePaul Mitchell is deeply committed to making a positive impact globally\u003c\/b\u003e. The brand was one of the first professional beauty companies to take a stand against animal testing, a commitment that remains at the core of its values today. In addition, Paul Mitchell actively supports numerous charitable initiatives, environmental sustainability programs, and educational opportunities for beauty professionals worldwide.\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eWe are proud to be named the #1 pro hair styling brand worldwide*\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cem\u003e*Kline 2023 Salon Hair Care Global Series, for John Paul Mitchell Systems master brand portfolio which includes Paul Mitchell, based on value sales of products in 32 markets.\u003c\/em\u003e\u003cbr\u003e\u003c\/p\u003e","products":[{"product_id":"paul-mitchell-freeze-shine-super-spray-50-voc-500ml","title":"Paul Mitchell Freeze And Shine Super Spray 50% Voc 500ml","description":"Paul Mitchell Freeze And Shine Super Spray offers superior hold for all hair types, helping maintain your style without stiffness. The formula provides a natural shine and humidity resistance, making it perfect for durable styling. 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Ideal for all hair types looking for a natural look with firm control.\u003c\/p\u003e\n\u003cp\u003e\u003ci\u003ePlease note that some items may be supplied in pre-restaged or updated packaging. Rest assured, this does not affect the quality, safety, or shelf life of the product in any way.\u003c\/i\u003e\u003c\/p\u003e","brand":"Paul Mitchell","offers":[{"title":"Default Title","offer_id":53043775766858,"sku":"403-37-300","price":23.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0968\/2681\/8890\/files\/StayStrong300ml.png?v=1767626151"},{"product_id":"paul-mitchell-foaming-pomade-250ml","title":"Paul Mitchell Foaming Pomade 250ml","description":"This foaming pomade blends the ease of a mousse with the control of a pomade. It delivers natural texture and flexible hold while imparting a subtle shine. The lightweight formula does not weigh hair down or leave residue. Use it to create tousled, natural styles or smooth shapes. 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