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Paul Mitchell Awapuhi Wild Ginger Hydrasoft Shampoo 75ml
For optimal hydration, follow with the matching Hydrasoft Conditioner. Suitable for all hair types, especially effective on dry or damaged hair. Use regularly for ongoing softness and manageability.
Apply to wet hair. Massage into scalp and work through the hair to create a rich lather. Rinse thoroughly. Repeat if necessary. Follow with Paul Mitchell Awapuhi Wild Ginger Hydrasoft Conditioner for best results.
Water (Aqua, Eau), Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Sodium C14-16 Olefin Sulfonate, Hedychium Coronarium (White Ginger) Root Extract, Laminaria Digitata Extract, Macadamia Ternifolia Seed Oil, Simmondsia Chinensis (Jojoba) Seed Oil, Persea Gratissima (Avocado) Oil, Beta Vulgaris (Beet) Root Extract (Extrait de Racine de Betterave), Aloe Barbadensis Extract, Anthemis Nobilis Flower Extract, Ascophyllum Nodosum Extract, Rosmarinus Officinalis Leaf, Yeast Extract (Extrait de Levure), Hydrolyzed Soy Protein, Leuconostoc/Radish Root Ferment Filtrate, Glycine, Valine, Isoleucine, Proline, Threonine, Histidine, Phenylalanine, Arginine, Alanine, Serine, Hydrolyzed Hyaluronic Acid, Disodium Cocoamphodiacetate, Divinyldimethicone/Dimethicone Copolymer, Glycerin, Disodium Cocoyl Glutamate, PEG-150 Distearate, Propylene Glycol, Quaternium-80, Citric Acid, Styrene/Acrylates Copolymer, Polyquaternium-10, Xylitylglucoside, Anhydroxylitol, Coco-Glucoside, Trisodium Ethylenediamine Disuccinate, C12-13 Alketh-23, C12-13 Alketh-3, Xylitol, Phenoxyethanol, Benzoic Acid, Caprylic/Capric Triglyceride, Sodium PCA, Sodium Lactate, Sodium Hyaluronate, Lactic Acid, Aspartic Acid, PCA, Bisamino PEG/PPG-41/3 Aminoethyl PG-Propyl Dimethicone, PEG-12 Dimethicone, Sodium Chloride, Magnesium Chloride, Magnesium Nitrate, Methylisothiazolinone, Methylchloroisothiazolinone, Fragrance (Parfum), Limonene, Hexyl Cinnamal, Benzyl Salicylate, Citrus Aurantium Peel Oil, Linalool, Linalyl Acetate, Pinene
Suitable for:
Product size: 75ml
Formula & Benefits: Colour Safe, Paraben Free, and Gluten Free
Awapuhi Wild Ginger
Hawaiian Awapuhi Ginger
Awapuhi ginger has been used for generations in Hawaii to hydrate skin and hair. Naturally rich in 19 amino acids, it helps restore moisture, softness and strength to dry, damaged hair.
The Vision
In the early 1980s, co-founder and hairdresser Paul Mitchell discovered Hawaiian awapuhi ginger, and it was love at first sight. Intrigued by the gel’s natural foaming ability and conditioning benefits, he shared his vision with John Paul DeJoria and the brand’s chemist. That moment sparked what would become an iconic haircare story.
Better for Hair. Kinder to the Planet.
All of the awapuhi used in our products is grown and harvested on the Paul Mitchell Awapuhi Farm. For over 40 years, the same family has lovingly cared for the land. Each awapuhi ginger plant is hand-harvested, with the roots gently washed, naturally dried in a solar dehydration shed, and finely ground into a concentrated powder before being blended into our formulas.
To support a regenerative growing cycle, a portion of each root is replanted for the next harvest. The roots rest beneath the soil until early summer, when they emerge as the next generation of awapuhi ginger, continuing a tradition rooted in care, craft and respect for the earth.