Paul Mitchell Awapuhi Wild Ginger Shine Spray 100ml

In the early 1980s, co-founder and hairdresser Paul Mitchell discovered Hawaiian awapuhi ginger, and it was love at first sight. Intrigued by the gel’s natural foaming ability and conditioning benefits, he shared his vision with John Paul DeJoria and the brand’s chemist. That moment sparked what would become an iconic haircare story.

All of the awapuhi used in our products is grown and harvested on the Paul Mitchell Awapuhi Farm. For over 40 years, the same family has lovingly cared for the land. Each awapuhi ginger plant is hand-harvested, with the roots gently washed, naturally dried in a solar dehydration shed, and finely ground into a concentrated powder before being blended into our formulas.

To support a regenerative growing cycle, a portion of each root is replanted for the next harvest. The roots rest beneath the soil until early summer, when they emerge as the next generation of awapuhi ginger, continuing a tradition rooted in care, craft and respect for the earth.