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Forever Blonde Shampoo
A gentle cleanse that can help repair and hydrate lightened hair while enhancing shine.
Created with blondes in mind, the Paul Mitchell Blonde line is made to support bright, healthy-looking blonde, silver and grey hair.
Forever Blonde is the everyday care step for every shade. This Christmas it comes in a hand-knit-inspired holiday box, with a Detangler Comb tucked inside – a gift they'll use every wash.
Two full-size Forever Blonde essentials and a comb to finish.
A gentle cleanse that can help repair and hydrate lightened hair while enhancing shine.
A conditioner that may help strengthen, soften and smooth blonde lengths.
A wide-tooth comb for working through knots on wet or dry hair.
Formulated for blonde, silver and lightened hair, purple shampoo eliminates brassy yellow tones to enhance brightness, tone and overall colour clarity.
Purple conditioner further cools them brassy tones while softening hair and adding shine.
Once a week, use Platinum Plus Shampoo which delivers 5x more toning power than Platinum Blonde Violet Shampoo to visibly reduce brass. Only use if hair is visibly brassy or you can end up having purple hair!
Only leave it on your hair for 1-5 mins
Use the intermixable violet toning drops to cool warmth and eliminate brassy tones, this can be mixed with regular conditioner or shampoo.
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